No, it is not your Dairy Queen but your “Desire Quotient.” We first had I.Q. and more recently
E.Q. and now it’s time to introduce D.Q. to a wider audience. In addition to the simple definition of
“wish” or “want”, as a transitive verb, since action is usually required in
order to fulfill a desire, a more complete definition might be “a conscious
impulse toward something that promises enjoyment or satisfaction in its
attainment.” For many people that
means a successful outcome, goals achieved and time for celebrating the
accomplishments.
Following are three dimensions of your D.Q. in terms that you
can see, share, and enhance, in order to increase the likelihood of a successful
outcome. Each dimension contributes to the work in progress
according to what is needed at a given time. The work
can be of any kind. Think about a
specific project, a piece of art or music, an article or a book, a
relationship, a trip or your next adventure.
1. Design
The recent activity in “design
thinking” has taken planning off the drawing board and made it a more
interactive process. Instead of a
solo activity by a designer taking a client’s desires and translating them into
a plan, “design thinking” incorporates the clients into the activity in a more
participatory manner.
In 2008, Tim Brown, in the “Harvard Business Review” said, “Design thinking can be described as a discipline that uses the
designer’s sensibility and methods to match people’s needs with what is
technologically feasible… “ Tim went on to say, “ On
reflection this is a narrow description that focuses on design thinking’s role
within business. The next sentence that I wrote ‘….design thinking converts need into demand’ , which I
borrowed from Peter Drucker, broadens things out a bit but still assumes an
economic motivation.”
Tim’s 2009 book, Change
by Design: How Design Thinking Transforms Organizations and Inspires Innovation
is described as” a book for
creative leaders seeking to infuse design thinking into every level of an
organization‚ product‚ or service to drive new alternatives for business and
society.” That sounds like a tall
order and yet that is a significant part of what is needed in order to move
toward the desired change in any area of life and work. That drive in this case is the design
of the desire. Whatever you
call it, however you engineer it or design it, what comes out at a point in
this process is nothing more or less than a good plan. It will be one that is comprehensive,
clear and compelling. And it is
not the end but another beginning.
2. Dedication
In order to be dedicated one must have a commitment to
purpose, focused on both the task at hand as well as the end game. Here is where the proverbial rubber
meets the road, where one gains traction and makes progress through hard work,
where the so-called heavy lifting takes place. If it’s a building or an organization, there are systems
that must be coordinated, integrated and kept on track and on time and in many
cases, within budget. The
dedication to each of these pieces and to the overall process requires effort,
energy, resources and time.
Being dedicated means being consistent and staying within
agreed upon parameters without necessarily being limited and restricted by
them. If a change in direction is
needed, there must be sufficient flexibility to make the adaptation. A dedication is much like a promise,
making the declaration that something in particular will (or will not) be done
and holding to it.
Few would question the dedication of people such as Mahatma
Ghandi, Nelson Mandela, Abraham Lincoln, Marie Curie, Margaret Sanger, or Susan
B Anthony. There are hundreds and
thousands of other unsung heroes and heroines who have dedicated themselves to
purpose and passion beyond themselves.
Goal-directed, task-oriented and results-focused behaviors are some of
the essential ingredients of dedication as one of the three D’s in your D.Q.
3. Determination
In spite of obstacles, barriers, delays, frustrations,
disappointments, or even failures, determination keeps us going. Determination
is a characteristic that helps overcome adversity in many forms. It is the fuel that feeds the fire, the
energy that keeps us moving forward and the conscious intentions that are the
bedrock that so many other actions are built upon. Determination is marked by stability in the face of shifting
tides and winds, being willing to change a course of action but without
compromising the goal.
When there is a significant challenge or a degree of
difficulty with a particular piece of a project, it is determination that sees
us through to the other side. In
the words of Winston Churchill, October 29, 1941, he said. "Never give in, never give in, never, never,
never, never—in nothing, great or small, large or petty—never give in except to
convictions of honor and good sense." This was a clear expression of his determined commitment that
he wanted to communicate with clarity and compassion.
Determination is more than a positive response to a negative
situation. It is the strength of
the fiber in the character of every person and will not only be the test of
pressing on when the going gets tough but will also be that which helps keep
others on task, on target and on time.
Determination holds one self and others accountable and is thus a key
ingredient in your “Desire Quotient.”
Questions: What are your desires? Beyond wishes and hopes what do
you want to accomplish in 2016? What
are your specific goals and what are your plans to achieve them? How would you measure and assess your
levels of design, dedication and determination? How will your D.Q. move you in that direction?
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